Energy Trends According to Google Searches

Energy Trends According to Google Searches

Energy Trends According to Google Searches THE ROAD AHEAD Our digital marketing team is very versed in all things Google. Oftentimes, we deep dive into the world of search demand to understand how people are thinking. More specifically, we like to know how people are...
Sustainability or Greenwashing?

Sustainability or Greenwashing?

Sustainability or Greenwashing? As consumers take their contribution to the climate crisis seriously, conscious consumerism is on the rise. Across the North American continent, roughly 70% of consumers think it’s important that a brand is sustainable or eco-friendly....
8 Myths About Sustainability

8 Myths About Sustainability

8 Myths About Sustainability Given the number of myths surrounding sustainability, many business executives can be reluctant to place sustainability into their company’s business strategy. Key decision-makers may believe the costs of renewable energy outweigh the...
Solar Energy Options for Business Leaders

Solar Energy Options for Business Leaders

Solar Energy Options for Business Leaders If you’ve ever suffered a serious sunburn, you know our home star is a pretty powerful thing. The sun is essentially a giant nuclear reactor, and it’s the most important source of energy for life on our planet. It generates...